Is the Summer a Good Time to Sell?

When people think of the best season of the year to list their homes for sale, spring tends to come to mind. The flowers are blooming, people are eager to get outside after a long winter, and buyers are not typically away on holidays and are therefore around to visit open houses and private showings. 

But what about the summer? Are the warmer months of the year a bad time to list?

Some may think so just because many people may be away on summer holidays with their families while the kids are out of school. But the truth is, sellers can experience a successful transaction just as much during the summer as they can during any other time of the year. The key is to team up with a seasoned real estate team and make all the right moves to ensure a profitable deal. 

In fact, there are several benefits of selling your home in the summer, including the following.


More Buyers on the Prowl

While there is a perception that buyers are nowhere to be found because they're all on summer holidays, the truth is, there are plenty of buyers around. Many families are out there trying to find a home and settle in before school begins in September. As such, you'll actually find plenty of buyers on the lookout for a new home and will likely want closing to occur before the summer is up. 

Not only that, but families tend to have a lot more free time throughout the summer because of their time off from work, which means they are likely more available to look for homes.


Buyers Are Eager to Close

As just mentioned, buyers who are looking to move in the summer usually have a higher sense of urgency to close on a deal in order to ensure their kids are all settled in before the first day of school. This is especially true if they've been looking for weeks or even months to no avail. In the Toronto real estate market, bidding wars are common, and many buyers are often pushed out of deals. In this case, they'll probably be more open to solidifying a deal sooner rather than later the closer the fall approaches.


Longer Days

People are more likely to be out and about when the days are longer and brighter. Getting buyers to visit your home when it's still light out is a lot easier in the summer simply because of the longer number of hours in daylight. And the longer the days are with more sunlight after work, the better this will be for buyers' home selection process, boosting the odds of you finding an interested buyer.


How to Sell Your Home in the Summer

While you certainly have some benefits working with you when listing in the summer, there are still things you can do to ensure a successful transaction. 

Highlight the outdoor living space. Summer is the time to spend outdoors, and one of the best ways to prep your home for the market during these months is by showcasing how enjoyable your outdoor living space can be. You want to help make it easier for buyers to imagine themselves chilling out on the patio or deck, soaking in the suns rays and warm air. 

If you already have a deck and patio furniture, be sure to get them in pristine condition. Add a punch of colour with throw pillows and seat cushions, and get yourself an outdoor area rug. If you don't have any patio furniture, consider investing in some or call a professional home stager to set the tone for you. 

Plant some colourful flowers, prune the greenery, and even paint the fence if necessary. Anything you can do to spruce up the backyard will certainly leave a lasting impression on buyers.

Keep your home cool. Temperatures in the summer tend to be sky-high, so you want to make sure that your home's interior is comfortable. Make sure your HVAC system is in good working condition and keep the A/C flowing when people come to visit. 

Prep the curb appeal. The exterior of your home will leave an impression on buyers, and you want to make sure it's a good one. To prep the exterior and curb appeal of your home, be sure to water your lawn and plants, cut the grass, weed and mulch flower beds, trim the bushes, fix any peeling paint, declutter the front entrance, paint the front door and garage door, and seal the driveway if necessary.

Tend to the interior. No matter what season you sell in, it's important to get the interior of your home ready for showing. Decluttering, neutralizing the decor and colours, adding the right amount and type of furniture and decor, and ensuring optimal flow are all part and parcel of effective home staging. If this sounds like something that's out of your comfort zone to do on your own, contact a professional home stager to tackle it for you.

Luckily, our real estate services include professional home staging, so you can be sure that your home will be properly prepped for the market and ready to be showcased for the world to see! Call us today to find out how we can help ensure the successful sale of your home this summer.